Sports Ignition is a leading supplier of gridiron sports equipment, apparel and accessories. It was established to meet the performance needs of local football teams and athletes within the Melbourne area. Originally viewed as a grassroots project, this venture grew into an Australia wide internet sales site featuring top brands such as Schutt, Douglas, Cutters and Alleson.
The company began in 2001 when Mark Ursu first tried to source high quality football equipment within Australia for himself and then team, the Sydney University Lions. After waiting over 9 months to receive equipment, Mark began researching other ways to make quality items available to all athletes within Australia within short time frames. It was from this frustration that the site theBEAR.com.au was created under the Sports Ignition umbrella.
Four years later, in 2005, Mark teamed up with Ken Sommers in New Zealand to expand the product and service range for football players.
In 2009, Sports Ignition launched their new web site, replacing the Team Store section of theBEAR.com.au. This site introduces a higher quality online experience, bringing together new pricing structures and products to better suit the needs of athletes, coaches and parents.
Sports Ignition - sport begins here.



